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Digital Marketing Strategy

Digital Marketing Strategy

  • Understanding the product
  • SWOT Analysis
  • Why, what, when and how of the business
  • How to identify the platforms
  • Identifying the Target Audience
  • Allocation of budget
  • Identifying the Resources
  • Duration of the Campaigns
  • Coming up with a Campaign (sales) pitch
  • Identifying formats of content
  • Planning a calendar
  • Analyzing historical data